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ISTQB Foundation Certification


Latest: Course fully updated for September 2015 Over 650 students are already sharpening their Bing and Yahoo PPC skills! Start growing your business and exposure with pay-per-click (PPC) campaigns. No prior knowledge of PPC campaigns is needed, since everything will be taught in this course and anyone can do this! This course covers how to advertise successfully on Bing and Yahoo search engine platforms. If you have never considered this option, because you thought that Bing and Yahoo search engines are too small, I have great news for you! 29% of traffic on the Internet comes from Bing and Yahoo search engines. Research has also shown that the cost per click in Bing and Yahoo is up to 70% lower compared to Google. However, barely anyone knows this and utilizes Bing and Yahoo platforms. Be smarter than most people and learn about PPC using Bing and Yahoo. About this course: This is a comprehensive course about PPC marketing, meaning that it explains everything from the very beginning to more advanced techniques. This course was designed with the end user in mind, and is extremely easy to understand. Anyone can learn from these lectures how to create PPC campaigns successfully and afterwards refining them to increase the performance even further. Hence, if you have no prior experience working with PPC, you will learn everything you need. If you have already tried working with PPC, you can still learn more advanced techniques, which will help you to improve the performance of your PPC campaigns. Contents and Overview: Creating a complete campaign from scratch that is targeted to your audience Learning how to do a keyword research using both Google Adwords keyword tool and Bing keyword tool. This is really important step, because by doing this step will you be able to target the ads to your audience much better. Learning what is a successful campaign and how to achieve success Refining your campaigns in order to increase the conversion rates even further and thereby be more profitable Note that this course focuses on the end customer in mind from the very beginning. Hence concepts such as conversion rates and creating highly targeted campaigns to your audience are covered in this course and focused upon from the very beginning, because they will ensure the success of your campaigns. Additional Benefits: In addition to the curriculum and the things you will learn in the course, you will also get the following benefits by taking this course: You will learn about a free $50 Bing Ads coupon, which you can use straight away to your PPC campaigns, when you sign up to Bing and Yahoo ads Full and lifetime access to the course All future extra lectures and upgrades are always included for free Unconditional Udemy 30 day money back guarantee- that is my personal promise of your success! My help is available to you, if you get stuck or have a question Click the ‘œTake This Course” button at the top right, since every day you do not use the techniques covered in this course, you potentially lose money.

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